Anyone running paid ads
You are buying clicks and sending them to a page that was never designed to convert them.
Sending ads to your homepage wastes the budget. We build a focused page with one message and one action, wired to conversion tracking from the first visit.
In short
A landing page is a single page built around one offer and one action, with the navigation and distractions removed. You need one whenever you are paying for traffic, because a homepage asks visitors to choose between ten things and a landing page asks them to do one.
What is included
Who this is for
You are buying clicks and sending them to a page that was never designed to convert them.
One product, one promotion, one campaign that deserves its own page rather than a section on the homepage.
You want to know whether the demand is real before committing to building the whole thing.
The traffic arrives and leaves, and nobody can tell you at which point it gives up.
Deliverables
Everything below is handed over at the end of the project. Nothing on this list depends on us staying involved.
Process
We work out who is arriving, what they are looking for and what single action the page has to produce.
We write the page around that action and design it so nothing on screen competes with it.
We develop the page for speed, because load time affects both conversion and what your clicks cost.
We connect conversion tracking and confirm it with a real submission, so your ad platform optimizes against truth.
We prepare a second variant so you can improve the page with evidence rather than opinion.
FAQ
A website informs and lets people explore. A landing page removes the exploring and pushes one action. They have different jobs and mixing them costs you conversions.
Usually within a couple of weeks. It is the quickest way to test whether an offer works before investing in anything larger.
Yes. The copy is most of what makes a landing page work, so it is part of the build rather than something you have to supply.
Yes. We prepare a second variant and set up the test, so you can improve the page based on what visitors actually do.
Yes, where your CRM allows it. Otherwise submissions go to your inbox or a spreadsheet, and we can automate from there.
One per offer or per audience. If your ads say different things to different people, sending them all to the same page undoes the targeting you paid for.
Contact
Send us the short version and we will come back to you within one working day.